Burberry has introduced ‘Her,’ the new fragrance for women starring British actress and model Cara Delevingne, photographed by Juergen Teller in London.
Delevingne is captured by Teller in a series of candid images around her home town of London, and recorded her own rendition of ‘Maybe it’s because I’m a Londoner,’ a song dedicated to the city she loves, as the campaign’s accompanying soundtrack.
Her Eau de Parfum is a vibrant, fruity and floral fragrance created by master perfumer Francis Kurkdjian. It opens with a burst of red and dark berries, featuring floral notes of jasmine and violet at the heart, with a base of dry amber and musk.
Top notes: Red and dark berries – blackcurrant, blueberry and raspberry
Heart notes: Jasmine and violet
Base notes: Dry amber and musk
“Her Eau de Parfum by Burberry is unique because it is a memorable signature. To achieve that, you need a strong accord, an olfactive story that translates your vision,” Francis Kurkdjian said.
“The combination of these sunburst berries and British spirit blended with the ambery musky accord brings this very unique signature. You can immediately recognize when someone is wearing it. It’s a signature scent.”
Find the ‘Her’ fragrance in three sizes and three price points at your local retailers.