Canada Goose X NBA Partner Ahead of All-Star Weekend
Canada Goose has announced a multi-year partnership with the NBA just in time for this year’s All-Star weekend in Atlanta. As the NBA’s official outerwear partner, Canada Goose will develop an exclusive design collaboration each year for players and fans alike. This year’s design partner is Los Angeles-based brand, RHUDE, known for balancing luxury techniques with streetwear elements.
“Canada Goose has been a coveted brand across the influential arenas of film, entertainment and sport for decades. This multiyear partnership is a significant milestone for Canada Goose and the NBA; and our inaugural design partner, RHUDE, known for a culturally impactful approach to design, is the perfect tipoff partner,” said Dani Reiss, president & CEO, Canada Goose. “While this year looks different, we are proud to celebrate the players who have always supported us.”
The Canada Goose & NBA Collection with RHUDE is a four-piece unisex outerwear capsule designed for the elements and built for year-round use.
The collaboration’s pinnacle piece is the Freestyle Vest, a layering necessity fit for shoulder seasons, transitional temperatures, and premier protection. Freestyle Vests from this year’s Canada Goose & NBA Collection with RHUDE will be made available to all 2021 NBA All-Star participants.
The 2021 NBA All-Star Game will be held on Sunday, March 7 at State Farm Arena in Atlanta, home of the Atlanta Hawks.
The Canada Goose & NBA Collection with RHUDE drops March 5 at select Canada Goose retail stores and online at canadagoose.com in the U.S. and Canada.
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