Ariana Grande is turning her hit song “thank u next” into a brand with her new fragrance, THANK U, NEXT. She says she understood the importance of building a strong platform for her next brand and was the visionary behind extending the “thank u, next” franchise into fragrance.
“I wanted to make a fragrance that smells related to my first fragrance Ari but more summery, so I revisited Ari’s fruity pear and raspberry notes and changed it up by adding some coconut,” Grande said. “I was inspired to design a bottle that represented the message of my song “thank u next” – the emergence of the perfume from the broken heart represents moving forward from a challenging chapter.”
The fragrance has notes of white pear, wild raspberry, and coconut.
THANK U, NEXT fragrance by Ariana Grande will be available in Ulta Beauty stores nationwide on September 1, 2019.
