Chanel Launches Makeup for Men “Boy De Chanel”

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CHANEL, French fashion and beauty house has launched its first-ever line of makeup for men. The line includes foundation, lip balm, eyebrow pencils and more.

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According to reports, ‘Boy de Chanel’ makeup line will have three components: a tinted foundation fluid, available in eight shades, designed to disguise imperfections in a natural-looking manner, an almost-invisible lip balm that will protect and hydrate, and an eyebrow pencil that also comes in four shades.

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“By creating Boy de Chanel, its first makeup line for men, Chanel reaffirms the ever-changing codes of an unchanging vision: Beauty is not a matter of gender; it is a matter of style,” Chanel said in a press release.

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Three initial ‘Boy de Chanel’ products will be available in South Korea starting Sept. 1, 2018, and a global rollout will begin November 2018.

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