Kid Cudi to Launch Live Music App to Empower Artists
Scott ‘Kid Cudi’ Mescudi has joined forces with longtime collaborator and veteran Hollywood writer, producer and director Ian Edelman and software engineer Jonathan Gray to launch ‘Encore.’ A new mobile-first live music experience that empowers artists with new ways to directly monetize, engage and grow their fanbase.
The mission of Encore is to help more artists make a living from their music and to enable new experiences for them and their fans. The current streaming model puts artists in competition with one another and only rewards the top 1% of artists who collect 90% of the money says the trio.
Encore offers an all-new format that encourages collaboration and makes it easy for up-and-coming and established artists to manage and grow a direct relationship with their fans. Artists can drop new music, chat with fans and host live shows from anywhere in the world.
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“The energy from a concert is undeniable, both for the fans and artists. I am excited to launch Encore to help bring the live music experience back to our fans,” Kid Cudi said. “Encore is committed to empowering both established and new artists and delivering the best mobile music experience out there.”
Currently in private beta, artists and fans can sign-up for an invite at www.clapforencore.com.
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