Kat Von D Launches New Foundation with Singer Jhené Aiko

Kat Von D Beauty has introduced True Portrait Foundation with singer Jhene Aiko. The new formula, new packaging, and the new campaign is shaking things up for the brand’s first ever-medium coverage liquid-to-powder innovation.  “Jhené first caught…

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Viola Davis Newest L’Oréal Paris International Spokesperson

L’Oréal Paris has announced actress, activist, and humanitarian, Viola Davis as the brand’s newest spokeswoman. In her new role, the 54-year-old joins an esteemed roster of diverse spokespeople including Celine Dion, Helen Mirren, Eva Longoria, Elle Fanning, Aja Naomi King, Nikolaj Coster-Waldau and Camila Cabello. “As…

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NFL Star Jarvis Landry Teams Up With H&M

 Just in time for the start of the new season, H&M announced its new partnership with Cleveland Browns’ wide receiver Jarvis Landry. For fall 2019, Landry has curated his favorite menswear pieces from H&M’s fall offerings…

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Ariana Grande Launches THANK U, NEXT Fragrance

Ariana Grande is turning her hit song “thank u next” into a brand with her new fragrance, THANK U, NEXT.  She says she understood the importance of building a strong platform for her next brand…

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Zion Williamson Signs with Jordan Brand

Zion Williamson, the first overall selection in the 2019 NBA Draft has signed to Jordan Brand over sportswear powerhouses Nike and Adidas. The 19-year-old South Carolina native will wear Jordan shoes exclusively starting with his…

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