Crayola Teams with Asos for 58 Piece Makeup Line

Crayola, yes the crayon company is getting into the very profitable beauty business with retailer ASOS debuting a 58-piece makeup line. The Crayola Beauty collection includes 24 shades of stick foundation, lip and cheek crayons, highlighters, mascaras,…

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Smashbox Announces New Celeb Collaboration

Smashbox teamed up with Pretty Little Liars actress Shay Mitchell for its latest campaign featuring eyeshadow palettes. Mitchell will appear in a series of seven YouTube clips, created with Smashbox, to demonstrate how to use each…

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