Tanqueray Launches New Reusable Straw Collection with Rachel Zoe
Tanqueray, a global gin brand has announced its latest collaboration with ongoing brand partner and fashion designer Rachel Zoe with The Rachel Zoe x Tanqueray Straw Capsule Collection. The designs feature three custom straw packages, each containing a set of four reusable metal straws. Not only do the straws let you sip in style and sophistication, but they’re the perfect accessory for this year’s sustainable holiday gifting says the brand.
The straw capsule collection was created to perfectly pair with Tanqueray’s latest offering, Tanqueray Crafted Gin Cocktails, a selection of premium ready-to-drink cocktails that provide a new, refreshingly convenient way to enjoy Tanqueray gin. The cocktails are available in three flavors: zesty Tanqueray Rangpur Lime Gin & Soda; bright, citrusy Tanqueray Sevilla Orange Gin & Soda; and the crisp, classic taste of Tanqueray Gin & Tonic.
Inspired by Charles Tanqueray’s original recipes, each variety uses real Tanqueray Gin and natural flavors, adding just the right amount of tonic water or Tanqueray’s signature sparkling soda says the brand. Rachel Zoe personally selected designs from her Rachel Zoe Collection, ensuring that each motif perfectly complements the three corresponding Tanqueray cans.
The Tanqueray Rangpur Lime Gin & Soda set comes with four gold-colored metal straws wrapped in a premium package that features a recognizable green-leaf motif from the Rachel Zoe Collection.
“I’m beyond excited to be partnering with my friends at Tanqueray on this chic and sustainable project,” said Rachel Zoe. “I think enjoying Tanqueray Crafted Gin Cocktails should be just as glamorous of an experience as the beautifully crafted cans themselves. These reusable, metallic straws and the co-designed packaging are a perfect gift for anyone who enjoys hosting during this holiday season!”
In celebration of The Rachel Zoe x Tanqueray Straw Capsule Collection, Tanqueray has made a donation to Keep America Beautiful to support its mission to build and maintain clean, green and beautiful spaces in communities across America.
The straw sets will also be sold individually on ShopRachelZoe.com alongside other clothing, accessories, and more in the Rachel Zoe Collection.
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